When you login to GMail next time, visit “setting” at the right top corner which takes you to your account settings page. There after a bit scrolling down you can see option to set signatures which supports RichText now. That means, you can put your favorites(or you branding) images in your auto signature. It also help you to format your signature font/size to much granular level than before.
Google blog has more details about this feature.
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/me always hated rich text sigs. Too much waste data travelling on network.
A two liner simple sig looks cool, geeky and earthy.
:-). I feel rich text sigs has their won purpose. For example, a sales rep can not keep text sigs as that way they loose the opportunity of selling their products.